Website maintenance

All websites need to be maintained in order to keep the website content up to date. In this process, some websites need daily updates while others only need periodic maintenance. Websites that stay fresh and are constantly updated are proven to increase traffic, boost sales and leads.

There are a host of things from content to malware to browser upgrades and even links that need to be up to date if you want to get the most out of your investment. Unless you have your own IT department that includes experienced webmasters and coders, a website maintenance plan is a good alternative.

How website maintenance can help you?

Better User Experience

Sales leads don’t appear out of thin air, they are created with hard work. Improving your user experience and sales lead conversion can and should be done regularly. In some cases your initial launch was perfect but down the road a browser update or installation of a plugin might have put a kink in the process. Or it could even be that something was not accounted for in the initial planning phase that needs to be added in now for better performance.

Security Updates

Security is incredibly important because thousands of websites are hacked each day. In many cases this is done just for the challenge of doing it versus specific targeting which means all businesses are at risk for this type of behavior. The response is ensuring your website and servers are updated and current with the best software and security out there. Many times it is software updates that have holes in them which can be exploited unless you have someone who knows which updates to use and how to close holes when they do appear.

Increase your chances for a higher ranking on search engines

Security is incredibly important because thousands of websites are hacked each day. In many cases this is done just for the challenge of doing it versus specific targeting which means all businesses are at risk for this type of behavior. The response is ensuring your website and servers are updated and current with the best software and security out there. Many times it is software updates that have holes in them which can be exploited unless you have someone who knows which updates to use and how to close holes when they do appear.

Minimize the risk of website downtime

Regular monitoring of your website reduces the worry and the panic that ensues when an operational issue arises. Catching software issues or load time issues in a timely manner reduces the risk of irritating and/or losing both new and existing customers.

Still any doubt? Contact Us now